In Rod Serling’s series “The Twilight Zone,” the weirdness of psychological thrill meets suspense and horror to keep audiences captivated for hours. Though our area of expertise lies within the content marketing realm here in Utah and elsewhere, we’re more than open to spicing up our craft through the building of Serling-esque intrigue.
Currently, at least with respect to content marketing, the importance of visual stimulation can’t be overstated. Written content can only do so much. With 90% of information coming to the brain being of the visual variety, it’s no surprise that the simple act of seeing requires about half of the brain to fully get involved.
For content marketers, this means that—while written content is certainly still important—infographics must must make themselves a mainstay of any sound digital marketing platform. Mr. Serling, in your honor, we present our own wacky, mind-twisting thriller: an infographic on infographics (insert eerie theme jingle).