It seems like each and every year companies become more willing to hand over millions of hard-earned dollars to some of America’s largest, most prominent advertising firms. While investing cold, hard cash in a formal marketing agency is never a bad idea, basing the entirety of your product or service-pushing strategy solely on television commercials is an outdated method that, honestly, is ripe for failure.
Those who keep up-to-date with the latest marketing trends, however, haven’t been fooled. They’ve discovered, along with countless video production specialists from Utah all the way to America’s East Coast, that digital video is a much more effective platform from which to launch an advertising campaign. Still not convinced? Take a look at the following infographic for further clarification.