For many years e-commerce sites have looked to Google Product Search (once known as Froogle, then Google Base) to promote their physical products for sale on Google. This was a free service offered by Google, however this is about to change.
Google has decided to scrap the service for a paid product listing service. Google has tried to change it’s service many times to make it better by trying to have merchants keep the information about their products more current. This has not had the effect and input from the merchants Google would have liked. By switching to a paid model Google believes the products will be kept fresh and updated.
Although this may not affect your website or business it is always great to know the changes Google makes to see what direction the company is looking to be heading.