In an increasingly global marketplace, marketing companies and digital advertising agencies around the world are devising methods to reach diverse audiences from the flat landscapes of Utah to the mountains of the Himalayas. With landlines and reliable access to electricity available sparsely in many locations, more and more people are turning to mobile as their primary method of Internet access — as are those in more developed nations.
As mobile grows in global popularity, marketers need to increase their mobile presence accordingly — or risk missing out on potentially lucrative opportunities. Take a look at these mobile Internet statistics and demographics and get a leg up on the mobile marketing game.