Let’s face it: women love Pinterest. Whether she’s a 12-year-old, boy band-loving drama queen or one of the nation’s largest, most reputable mommy bloggers, if you’ve got two X chromosomes, then you’ve not only got a Pinterest account, you’re flooding that shiz with enough pins to open an acupuncture facility.
Though for the longest time women successfully claimed Pinterest as their own private little nook of the World Wide Web, marketing companies have since taken notice and now see the advertorial power of the awesome platform. Amongst all the engagement rings, flower arrangements, beach pictures and fattening chocolate cake recipes, lies awesome marketing potential.
