It’s the beginning of the new year, and the new year always brings new possibilities. There are trends in social media that digital marketing companies need to be aware of moving forward during this year. As you look forward to planning your digital marketing strategies, it is important to address the new trends.
Some social media platforms will improve, behavioral marketing will change, influencer marketing will increase, ad-block users will increase and there will be new privacy regulations across the globe. Here are digital marketing trends you will want to look out for during this new year and how your company can stay up to date.